- 参与实地工作,如观察、调查或采访ODU学生/教师/工作人员
- 深入研究关键主题,挑战假设并找出根本问题
- 测试 ideas and propose solutions
- 向大学和社区领导展示你的作品
- $1,000 financial award
- 领导人 Entrepreneurship credit
- Design Thinking Toolkit
- Additional opportunities to showcase your work
- 有机会让别人听到你的声音,做出改变
Required meetings:
- Program Launch and Virtual Retreat
- January 6, 9:00am - 12:30pm
- Weekly Program Meetings (Thursdays)
- January 13 - April 14 (13 weeks), 12:30pm -1:30pm
- Weekly Project Team Working Meetings
- To be scheduled as a group
- INNOVATE Monarchs Pitch Event and Showcase
- April 21, 3:00pm - 4:30pm
Required assignments:
- Selected readings/videos
- Data collection and analysis
- 原型
- Pitch (slides and script)
- End of program feedback survey and post-assessment
- 参与实地工作,如观察、调查或采访ODU学生/教师/工作人员
- 深入研究关键主题,挑战假设并找出根本问题
- 测试 ideas and propose solutions
- 向大学和社区领导展示你的作品
- $1,000 financial award
- 领导人 Entrepreneurship credit
- Design Thinking Toolkit
- Additional opportunities to showcase your work
- 有机会让别人听到你的声音,做出改变
Required meetings:
- Program Launch and Virtual Retreat
- January 6, 9:00am - 12:30pm
- Weekly Program Meetings (Thursdays)
- January 13 - April 14 (13 weeks), 12:30pm -1:30pm
- Weekly Project Team Working Meetings
- To be scheduled as a group
- INNOVATE Monarchs Pitch Event and Showcase
- April 21, 3:00pm - 4:30pm
Required assignments:
- Selected readings/videos
- Data collection and analysis
- 原型
- Pitch (slides and script)
- End of program feedback survey and post-assessment
How is INNOVATE Monarchs a High-Impact Practice?
INNOVATE Monarchs is a collaborative project. According to the Association of American 大学 and Universities, 协作项目支持学生学习与他人一起工作和解决问题. 最靠谱的网赌软件的独特之处在于,它将以创业为重点的活动作为高影响力的实践.
What is Design Thinking?
设计思维是一种动手的、以用户为中心的解决问题的方法. 这允许参与者创建解决最终用户定义的实际问题的解决方案, rather than the designer. 创新君主项目使用的设计思维过程通过引导学生进行移情建立过程来加强这种学习, 哪个课程教学生在得出结论或制定解决方案之前倾听他人的经验和见解.
设计思维是一个循环和递归的过程. 这意味着在继续前进之前,某些阶段可能需要重复或返回, 而到达实施阶段只是提供了重新开始的机会. 看看 这个图表 这将设计思维过程的周期性和递归性可视化.
设计思维过程有六个不同的阶段. 点击下面的选项卡了解更多信息 Nielsen Norman Group).
进行研究,以开发关于用户的知识 do, say, think, and feel.
- 假设您的目标是改善新用户的入职体验. In this phase, you talk to a range of actual users. Directly observe what they do, how they think, and what they want, 问问自己“是什么激励或阻碍了用户。?' or 'where do they experience frustration?我们的目标是收集足够的观察结果,这样你才能真正开始理解用户和他们的观点.
定义:结合你所有的研究,观察用户的问题存在于哪里. 在确定用户需求的过程中,开始强调创新的机会.
- Consider the onboarding example again. 在定义阶段,使用在移情阶段收集的数据来收集见解. 组织你所有的观察结果,并在你的用户当前体验中绘制相似之处. Is there a common pain point across many different users? Identify unmet user needs.
Brainstorm a range of crazy, 解决在定义阶段确定的未满足的用户需求的创造性想法. 给 yourself and your team total freedom; no idea is too farfetched and quantity supersedes quality.
- 在这个阶段,把你的团队成员聚集在一起,勾勒出许多不同的想法. 然后,让他们彼此分享想法,混合再混合,以他人的想法为基础.
为你的想法子集构建真实的触觉表现. 这个阶段的目标是了解你的想法的哪些组成部分是有效的,哪些是无效的. In this phase you begin to weigh the impact vs. 通过对原型的反馈来确定想法的可行性.
- Make your ideas tactile. 如果它是一个新的登陆页面,画出一个线框并获得内部反馈. 根据反馈对其进行修改,然后再用快速而粗糙的代码对其进行原型化. Then, share it with another group of people.
Return to your users for feedback. Ask yourself 'Does this solution meet users' needs?以及“它是否改善了他们的感觉、思考或完成任务的方式??'
- 把你的原型放在真正的客户面前,验证它是否达到了你的目标. Has the users' perspective during onboarding improved? 新的登陆页面是否增加了你在网站上花费的时间或金钱? 当你在执行你的愿景时,继续在这个过程中进行测试.
Put the vision into effect. 确保您的解决方案实体化并触及最终用户的生活.
- 这是设计思维中最重要的部分,但也是最常被遗忘的部分. As Don Norman preaches, "we need more design doing.“设计思维并不能让你脱离实际的设计工作. It's not magic. 米尔顿·格拉泽(Milton Glaser)的话引起了共鸣:“没有所谓的创造性类型. As if creativity is a verb, a very time-consuming verb. 它是关于在你的头脑中有一个想法,并把这个想法变成现实. 这将是一个漫长而艰难的过程. If you're doing it right, it's going to feel like work.“就像设计思维对一个组织的影响一样, 只有实现愿景,才能带来真正的创新. 设计思维的成功在于它能够改变最终用户生活的一个方面. This sixth step — implement — is crucial.
Frequently Asked Questions
查看我们的 Frequently Asked Questions for more information. If you still need help, reach out directly by emailing: innovate@riyutraining.com.